Diamond Effect - Strategies to Scale Your Service Business as a Sellable Asset
This podcast helps service-based entrepreneurs and business owners scale their businesses in any economy without overworking or overwhelm. The goal is to create an asset you can sell while enjoying life as you build it.
Here, you turn your business into a client-attracting gem and become a high-performing CEO.
About the Host:
Maggie Perotin is the founder of Stairway to Leadership. As an international business and leadership coach, Maggie helps service-based business owners start, grow, and scale their businesses without overworking or being overwhelmed.
With her DREAM-PLAN-DO coaching model, her clients scale while transforming into high-performing CEOs of their businesses.
This is what USA Today wrote about this model in the article titled: "How Stairway to Leadership is turning small businesses into high-profit ventures."
"(...) her DREAM-PLAN-DO coaching model, she helps her clients align their mindset, business strategy, and high-performance habits to transform their businesses from an unreliable source of income to a super-productive client-attracting gem. Maggie adds that she uses all her knowledge and experience to help her clients grow their businesses in a strategic and innovative way while supporting them in building a successful business that consistently attracts their ideal clients. She specializes in helping them build a brand that showcases their uniqueness to reach their full potential, becoming the powerful CEO they’re capable of being."
Maggie has over 15 years of experience in corporate leadership in various business domains and coaching. She holds an executive MBA from the Jack Welch Management Institute.
Maggie lives in Toronto, Canada, with her blended family with four kids. She loves spending time in nature, traveling, reading, dancing, good food, and giving back.
To learn more, head to www.stairwaytoleadership.com
To work with Maggie and gain break-through clarity on why your business isn't scaling- schedule a free 50-min consultation https://calendly.com/maggie-s2l/discovery-call
Diamond Effect - Strategies to Scale Your Service Business as a Sellable Asset
EP # 165 - 5 Reasons Your Sales Conversations Aren’t Converting
In this episode, we’re diving into the 5 most common mistakes service-based business owners make in their sales conversations that are costing them clients.
If you’ve been struggling to convert leads into paying clients, it’s time to rethink your approach, and this episode will help you with that.
Inside I'm breaking down the reasons why your sales conversations aren’t closing deals and what you can do to fix them so you can start signing more clients with ease.
Here’s what we cover:
- Attracting the Wrong Audience
Is your marketing messaging aligned with your ideal clients? Learn why attracting the wrong people from the start means they won’t convert, and how to fine-tune your messaging to bring in the right prospects who are ready to buy. - Talking Too Much in the Sales Call
Are you spending more time talking than listening? I’ll explain why dominating the conversation leaves you blind to your prospect’s needs and how asking the right questions can uncover their pain points and goals, leading to higher conversions. - Talking to the Wrong Person
Discover how scheduling sales calls with non-decision makers—or when not all decision-makers are present—derails your sales process and wastes time. Find out how to avoid this pitfall so you’re always speaking with the right people. - Not Tailoring Your Offer to the Client’s Needs
You'll learn why a one-size-fits-all sales pitch fails to connect and how you can present your services as the perfect solution by tying your offer directly to your prospect’s pain points and goals. - Avoiding or Mishandling Objections
Do you freeze up when a client raises a question or concern? I’ll share how to address objections confidently, uncover hidden concerns, and reassure your potential clients so they feel ready to move forward with your services.
Tune in to learn how avoiding these 5 mistakes can drastically improve your sales conversations and help you sign more clients!
And if you're ready to double your business without adding more work by up-leveling your sales skills, process, and conversions, I can help. Book a sales call with me here and let's talk - https://www.linkedin.com/in/maggie-perotin-business-and-leadership-coach/
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