Diamond Effect - Strategies to Scale Your Service Business as a Sellable Asset

MM 171 - The Biggest Myths About Business & Executive Leadership Coaching - Debunked

Maggie Perotin

I tackle the biggest misconceptions about business and executive leadership coaching in this Maggie's Moment. This episode is for you if you’ve ever thought coaching is only for struggling businesses or that coaches will tell you what to do without considering your input.

Key Myths Debunked:

  1. Myth #1: Coaching Is Only for Failing Businesses or Executives
    Coaching is for anyone looking to grow, improve, and reach their full potential. It works well for start-ups, scale-ups, and mature businesses. It’s about progress, growth, and proactive improvement, not only crisis management.

  2. Myth #2: Coaches Will Tell You What to Do, and You Have to Do It
    Coaching is a partnership. Coaches guide, ask powerful questions, and provide insight—but the decisions are always in your hands.

  3. Myth #3: Coaching Is Too Expensive
    Coaching is an investment in yourself and your business. The returns in income growth, leadership, and clarity far outweigh the cost.

  4. Myth #4: Coaches Do the Work for You
    Coaching empowers you to take action. It’s not about handing over the reins, but about gaining the skills and confidence to lead.

  5. Myth #5: Coaching Is Like Therapy
    While both offer support, coaching focuses on actionable strategies for the future, helping you achieve specific goals.

Tune in now to learn why coaching could be the key to unlocking your full leadership potential—no matter where you are in your business journey.

If you want to explore how business and/or executive leadership[ coaching can help you achieve your goals, book a sales call with me here https://stairwaytoleadership.com/

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