Diamond Effect - Strategies to Scale Your Service Business as a Sellable Asset
This podcast helps service-based entrepreneurs and business owners scale their businesses in any economy without overworking or overwhelm. The goal is to create an asset you can sell while enjoying life as you build it.
Here, you turn your business into a client-attracting gem and become a high-performing CEO.
About the Host:
Maggie Perotin is the founder of Stairway to Leadership. As an international business and leadership coach, Maggie helps service-based business owners start, grow, and scale their businesses without overworking or being overwhelmed.
With her DREAM-PLAN-DO coaching model, her clients scale while transforming into high-performing CEOs of their businesses.
This is what USA Today wrote about this model in the article titled: "How Stairway to Leadership is turning small businesses into high-profit ventures."
"(...) her DREAM-PLAN-DO coaching model, she helps her clients align their mindset, business strategy, and high-performance habits to transform their businesses from an unreliable source of income to a super-productive client-attracting gem. Maggie adds that she uses all her knowledge and experience to help her clients grow their businesses in a strategic and innovative way while supporting them in building a successful business that consistently attracts their ideal clients. She specializes in helping them build a brand that showcases their uniqueness to reach their full potential, becoming the powerful CEO they’re capable of being."
Maggie has over 15 years of experience in corporate leadership in various business domains and coaching. She holds an executive MBA from the Jack Welch Management Institute.
Maggie lives in Toronto, Canada, with her blended family with four kids. She loves spending time in nature, traveling, reading, dancing, good food, and giving back.
To learn more, head to www.stairwaytoleadership.com
To work with Maggie and gain break-through clarity on why your business isn't scaling- schedule a free 50-min consultation https://calendly.com/maggie-s2l/discovery-call
Diamond Effect - Strategies to Scale Your Service Business as a Sellable Asset
EP # 170 - Being Authentic in Business
This episode explores what it really means to be authentic in business. Authenticity is often misunderstood, especially regarding personal and business branding. It doesn’t mean putting your entire life on display for the world or discussing things that make you uncomfortable. Instead, it’s about being true to your core mission, vision, and values—ensuring they align with who you truly are.
Key Takeaways:
- Being Authentic Doesn’t Mean Oversharing – Many believe that being authentic in business means revealing every part of your personal life on social media. In reality, authenticity is more about being genuine in your actions, communications, and decisions—not how much of your life you expose to the public.
- Authenticity in Personal vs. Business Life – In your personal life, authenticity means staying true to your personality and character. In business, it means staying aligned with your core mission, vision, and values. These should reflect who you are as a person and business owner, guiding your decisions and how you serve your clients.
Listen now to learn how to bring authenticity into your business without compromising your boundaries or values.
If you're ready to build a business that's aligned with who you truly are—without feeling pressured to overshare—book a FREE consultation with me.
Together, we’ll create a plan to bring more authenticity to your business through my T.O.P. CEO Formula.
Book your consultation here: https://calendly.com/maggie-s2l/discovery-call
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