
Diamond Effect - Strategies to Scale Your Service Business as a Sellable Asset
This podcast helps service-based entrepreneurs and business owners scale their businesses in any economy without overworking or overwhelm. The goal is to create an asset you can sell while enjoying life as you build it.
Here, you turn your business into a client-attracting gem and become a high-performing CEO.
About the Host:
Maggie Perotin is the founder of Stairway to Leadership. As an international business and leadership coach, Maggie helps service-based business owners start, grow, and scale their businesses without overworking or being overwhelmed.
With her DREAM-PLAN-DO coaching model, her clients scale while transforming into high-performing CEOs of their businesses.
This is what USA Today wrote about this model in the article titled: "How Stairway to Leadership is turning small businesses into high-profit ventures."
"(...) her DREAM-PLAN-DO coaching model, she helps her clients align their mindset, business strategy, and high-performance habits to transform their businesses from an unreliable source of income to a super-productive client-attracting gem. Maggie adds that she uses all her knowledge and experience to help her clients grow their businesses in a strategic and innovative way while supporting them in building a successful business that consistently attracts their ideal clients. She specializes in helping them build a brand that showcases their uniqueness to reach their full potential, becoming the powerful CEO they’re capable of being."
Maggie has over 15 years of experience in corporate leadership in various business domains and coaching. She holds an executive MBA from the Jack Welch Management Institute.
Maggie lives in Toronto, Canada, with her blended family with four kids. She loves spending time in nature, traveling, reading, dancing, good food, and giving back.
To learn more, head to www.stairwaytoleadership.com
To work with Maggie and gain break-through clarity on why your business isn't scaling- schedule a free 50-min consultation https://calendly.com/maggie-s2l/discovery-call
Diamond Effect - Strategies to Scale Your Service Business as a Sellable Asset
MM 192 - From Side Hustler to Entrepreneur CEO Mindset (My Story)
In this special bonus episode, Maggie shares her personal transformation story and reveals how a crucial mindset shift changed everything in her business - even before leaving her corporate career.
Learn the exact moment that turned her side hustle into a thriving business and how you can make the same powerful transition.
Key Points Covered:
• The pivotal moment that transformed Maggie's approach to her business
• Why traditional business strategies aren't always the first step to success
• How embracing a CEO identity while still in corporate led to easier client acquisition
• The impact of proper boundaries on business growth
• The confidence-revenue connection in business development
Action Steps for Listeners:
- Assess your current business identity - are you treating your business as a "side thing" or a CEO venture?
- Identify areas where you need to establish stronger boundaries to protect your business growth
- Review your pricing structure through the lens of a CEO
- List three ways you can show up more professionally in your business this week
Resources Mentioned:
• Free Masterclass: "The Side Hustle Transformation Blueprint" (April 8th, 11 AM EST)
Quotable Moments:
"The transformation started long before I handed in my resignation letter."
"My confidence skyrocketed when I stopped treating my business like a 'side thing' and started thinking like a CEO."
Register for the free masterclass to learn the complete Side Hustle Transformation Blueprint and start your journey from side hustler to confident CEO.