
Diamond Effect - Strategies to Scale Your Service Business as a Sellable Asset
This podcast helps service-based entrepreneurs and business owners scale their businesses in any economy without overworking or overwhelm. The goal is to create an asset you can sell while enjoying life as you build it.
Here, you turn your business into a client-attracting gem and become a high-performing CEO.
About the Host:
Maggie Perotin is the founder of Stairway to Leadership. As an international business and leadership coach, Maggie helps service-based business owners start, grow, and scale their businesses without overworking or being overwhelmed.
With her DREAM-PLAN-DO coaching model, her clients scale while transforming into high-performing CEOs of their businesses.
This is what USA Today wrote about this model in the article titled: "How Stairway to Leadership is turning small businesses into high-profit ventures."
"(...) her DREAM-PLAN-DO coaching model, she helps her clients align their mindset, business strategy, and high-performance habits to transform their businesses from an unreliable source of income to a super-productive client-attracting gem. Maggie adds that she uses all her knowledge and experience to help her clients grow their businesses in a strategic and innovative way while supporting them in building a successful business that consistently attracts their ideal clients. She specializes in helping them build a brand that showcases their uniqueness to reach their full potential, becoming the powerful CEO they’re capable of being."
Maggie has over 15 years of experience in corporate leadership in various business domains and coaching. She holds an executive MBA from the Jack Welch Management Institute.
Maggie lives in Toronto, Canada, with her blended family with four kids. She loves spending time in nature, traveling, reading, dancing, good food, and giving back.
To learn more, head to www.stairwaytoleadership.com
To work with Maggie and gain break-through clarity on why your business isn't scaling- schedule a free 50-min consultation https://calendly.com/maggie-s2l/discovery-call
Diamond Effect - Strategies to Scale Your Service Business as a Sellable Asset
MM 213 - Adjusting Plans Without Abandoning Goals
Stop abandoning your goals the moment your first plan doesn't work perfectly! In this episode, Maggie reveals why so many business owners quit on their important goals when urgent tasks take over, and shares a simple 3-question framework to keep moving forward without starting over.
Key Takeaways:
• Why business owners abandon goals instead of adjusting plans
• How to use the DREAM-PLAN-DO framework to stay flexible with your approach
• 3 essential questions to ask when your plan isn't working
Featured Framework: DREAM-PLAN-DO
Action Step: Pick one abandoned goal and recommit to it this week - but permit yourself to adjust the how without abandoning the what.
Connect with Maggie:
Ready to build a business that works for you? Book your complimentary strategy session at https://www.stairwaytoleadership.com/
You set a goal, make a plan, feel unstoppable, and then quit the second, something doesn't go exactly as planned. Here is what I see happening with ambitious business owners all the time. Has this happened to you? Let's say you had a goal of being consistent with your content marketing and you created a plan, and in that plan you allocated Tuesday morning to do a writing session, but then.
That block of your time kept getting hijacked, but urgent client calls, and then instead of adjusting your plan, you threw out the entire goal saying that there's no way you can be consistent with your content. Content creation will never work for you. This is the trap that so many business owners for into whether it's content creation, whether it's working on this project that you've been setting aside for a while or working on your sales process.
You treat your plans like they're set in stone, when really they should be just your GPS that recalculates whenever you hit traffic. And here is what I teach in my dream plan. Do framework. Your goal is sacred, but your plan is flexible. When something doesn't work, what you wanna do is ask yourself. What didn't work and why?
What did work? How can I adjust to make it work better? Maybe Tuesday morning, so not the ideal time for you, but Thursday afternoons could be the key to understanding how you operate and how your business operates, so then you are able to truly create time for important activities that move you forward and stick with them.
80% of the time and also learn how to readjust and adapt your plan if things don't go the way you thought. So here is a challenge I have for you this week. Pick one goal you've abandoned and recommit to it, but this time give yourself permission to. Just the how without abandoning what your future self will.
Thank you for your persistence. Not all or nothing perfection type thinking.