
Diamond Effect - Strategies to Scale Your Service Business as a Sellable Asset
This podcast helps service-based entrepreneurs and business owners scale their businesses in any economy without overworking or overwhelm. The goal is to create an asset you can sell while enjoying life as you build it.
Here, you turn your business into a client-attracting gem and become a high-performing CEO.
About the Host:
Maggie Perotin is the founder of Stairway to Leadership. As an international business and leadership coach, Maggie helps service-based business owners start, grow, and scale their businesses without overworking or being overwhelmed.
With her DREAM-PLAN-DO coaching model, her clients scale while transforming into high-performing CEOs of their businesses.
This is what USA Today wrote about this model in the article titled: "How Stairway to Leadership is turning small businesses into high-profit ventures."
"(...) her DREAM-PLAN-DO coaching model, she helps her clients align their mindset, business strategy, and high-performance habits to transform their businesses from an unreliable source of income to a super-productive client-attracting gem. Maggie adds that she uses all her knowledge and experience to help her clients grow their businesses in a strategic and innovative way while supporting them in building a successful business that consistently attracts their ideal clients. She specializes in helping them build a brand that showcases their uniqueness to reach their full potential, becoming the powerful CEO they’re capable of being."
Maggie has over 15 years of experience in corporate leadership in various business domains and coaching. She holds an executive MBA from the Jack Welch Management Institute.
Maggie lives in Toronto, Canada, with her blended family with four kids. She loves spending time in nature, traveling, reading, dancing, good food, and giving back.
To learn more, head to www.stairwaytoleadership.com
To work with Maggie and gain break-through clarity on why your business isn't scaling- schedule a free 50-min consultation https://calendly.com/maggie-s2l/discovery-call
Diamond Effect - Strategies to Scale Your Service Business as a Sellable Asset
MM 216 - The One Thing Keeping You From Making Your Marketing Successful
You bought a course, followed it exactly, and got zero results? You're not alone.
Harvard Business Review reveals that 70% of strategic initiatives fail—not because the strategy is wrong, but because business owners implement them blindly without adapting to their unique circumstances.
What You'll Learn
- The shocking statistic about why most business strategies fail
- The critical mistake 90% of business owners make when implementing new strategies
- Why your business stage, market, and clients matter more than you think
- The medication analogy that explains perfect strategy adaptation
- 3 key questions to ask before implementing any new strategy
Key Insight
💡 The strategy isn't broken—it just needs to be tailored to YOUR specific reality.
Your Action Step
Before implementing your next strategy, ask:
- How does my business stage differ from the example?
- What's unique about my market?
- How do my clients behave differently?
Your Challenge
What strategy have you been struggling to implement? Try adapting it to your specific situation first and share your breakthrough!
#BusinessStrategy #StrategyImplementation #BusinessTips #EntrepreneurAdvice #BusinessSuccess
The One Thing Keeping You From Making Your Marketing Successful
You bought the course, learned the strategy, implemented it exactly as taught... and got zero results. Sound familiar? Here's why 90% of business strategies fail—and it's not lack of action or hard work.
Harvard Business Review found that 70% of strategic initiatives fail not because the strategy is wrong, but because of poor adaptation to specific circumstances. Most business owners make this critical mistake: they implement strategies blindly without adapting them to their unique situation—their stage of business, their market, their clients.
It's like taking medication without adjusting the dosage for your age, weight, or health conditions. The medicine works—but not if you don't customize it to YOUR body. Same with business strategies.
Before implementing any strategy, ask yourself: How does my business stage differ from the example? What's unique about my market? How do my clients behave differently? Then adapt the core principles to fit YOUR reality. The strategy isn't broken—it just needs to be tailored.
What strategy have you been struggling to implement? Try adapting it to your specific situation first. Share your breakthrough in the comments!