Diamond Effect - Strategies to Scale Your Service Business as a Sellable Asset
This podcast helps service-based entrepreneurs and business owners scale their businesses in any economy without overworking or overwhelm. The goal is to create an asset you can sell while enjoying life as you build it.
Here, you turn your business into a client-attracting gem and become a high-performing CEO.
About the Host:
Maggie Perotin is the founder of Stairway to Leadership. As an international business and leadership coach, Maggie helps service-based business owners start, grow, and scale their businesses without overworking or being overwhelmed.
With her DREAM-PLAN-DO coaching model, her clients scale while transforming into high-performing CEOs of their businesses.
This is what USA Today wrote about this model in the article titled: "How Stairway to Leadership is turning small businesses into high-profit ventures."
"(...) her DREAM-PLAN-DO coaching model, she helps her clients align their mindset, business strategy, and high-performance habits to transform their businesses from an unreliable source of income to a super-productive client-attracting gem. Maggie adds that she uses all her knowledge and experience to help her clients grow their businesses in a strategic and innovative way while supporting them in building a successful business that consistently attracts their ideal clients. She specializes in helping them build a brand that showcases their uniqueness to reach their full potential, becoming the powerful CEO they’re capable of being."
Maggie has over 15 years of experience in corporate leadership in various business domains and coaching. She holds an executive MBA from the Jack Welch Management Institute.
Maggie lives in Toronto, Canada, with her blended family with four kids. She loves spending time in nature, traveling, reading, dancing, good food, and giving back.
To learn more, head to www.stairwaytoleadership.com
To work with Maggie and gain break-through clarity on why your business isn't scaling- schedule a free 50-min consultation https://calendly.com/maggie-s2l/discovery-call
Diamond Effect - Strategies to Scale Your Service Business as a Sellable Asset
MM 222 - The Three Words That Close More Sales
"I need to think about it." "I need to talk to my partner." "I'm not sure I can afford it."
Sound familiar?
Here's the truth: these aren't the real objections - they're just the easiest things that come to mind when someone doesn't have enough information to make a decision yet.
In this quick episode, I'm sharing the three powerful words that will help you dig deeper, uncover the real concerns, and actually help your potential clients make the right decision.
Spoiler: It's simpler than you think, and it works every time.
Stop accepting surface objections. Start closing more sales.
"I need to think about it."
How many times have you heard that on a sales call and just... let the conversation end?
But when someone gives you an objection like "I need to think about it" or "I need to talk to my partner" or "I'm not sure I can afford it" - that's usually not the real reason they're hesitating.
It's just the easiest thing that comes to their mind in that moment.
In reality, they don't have enough information yet to make a decision, but they don't know what questions to ask. So they default to these surface-level objections.
And if you just say "okay, no problem, take your time" - you've lost the sale.
Here's what to do instead:
Use three powerful words: Tell me more.
"I need to think about it." "Of course, but tell me more - what specifically do you need to think about?"
"I'm not sure I can afford it." "I understand. Tell me more - what do you mean by that?"
These three words invite them to share what's really going on. What information are they missing? What concerns haven't been addressed?
When you dig deeper, you can actually help them make the right decision - whether that's working with you or not.
Stop accepting surface objections. Start asking: Tell me more.
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