Diamond Effect - Strategies to Scale Your Service Business as a Sellable Asset
This podcast helps service-based entrepreneurs and business owners scale their businesses in any economy without overworking or overwhelm. The goal is to create an asset you can sell while enjoying life as you build it.
Here, you turn your business into a client-attracting gem and become a high-performing CEO.
About the Host:
Maggie Perotin is the founder of Stairway to Leadership. As an international business and leadership coach, Maggie helps service-based business owners start, grow, and scale their businesses without overworking or being overwhelmed.
With her DREAM-PLAN-DO coaching model, her clients scale while transforming into high-performing CEOs of their businesses.
This is what USA Today wrote about this model in the article titled: "How Stairway to Leadership is turning small businesses into high-profit ventures."
"(...) her DREAM-PLAN-DO coaching model, she helps her clients align their mindset, business strategy, and high-performance habits to transform their businesses from an unreliable source of income to a super-productive client-attracting gem. Maggie adds that she uses all her knowledge and experience to help her clients grow their businesses in a strategic and innovative way while supporting them in building a successful business that consistently attracts their ideal clients. She specializes in helping them build a brand that showcases their uniqueness to reach their full potential, becoming the powerful CEO they’re capable of being."
Maggie has over 15 years of experience in corporate leadership in various business domains and coaching. She holds an executive MBA from the Jack Welch Management Institute.
Maggie lives in Toronto, Canada, with her blended family with four kids. She loves spending time in nature, traveling, reading, dancing, good food, and giving back.
To learn more, head to www.stairwaytoleadership.com
To work with Maggie and gain break-through clarity on why your business isn't scaling- schedule a free 50-min consultation https://calendly.com/maggie-s2l/discovery-call
Diamond Effect - Strategies to Scale Your Service Business as a Sellable Asset
MM 232 - Why Personal Touch Matters More Than Ever in 2026
In today's Maggie’s Moment, Maggie shares why genuine human connection is becoming a business superpower as AI and automation become more widespread. She explores how service-based business owners can stand out by making their client experience more personal and memorable—even with all the benefits that AI brings.
In this episode:
- Why AI is a powerful tool for productivity, but can’t replace real relationships
- The growing value of human-to-human connection in an increasingly automated world
- Simple ways to elevate your client experience and make it uniquely personal
- A key question: How can you connect with clients as a person, not just a brand?
With all the buzz around AI these days, it's easy to see why business owners are excited about the possibilities, streamlining processes, boosting productivity, and saving tons of time. I use AI in my own business and love it how it frees me up for bigger picture thinking. But here is something I want you to really consider as we head into 2026.
As AI generated content becomes more common, genuine human connection is becoming more valuable than ever. People are craving real personal relationships, especially in a world that's starting to feel a little bit more robotic. So that's one of the. Biggest opportunities I see for service-based business owners for 2026 businesses that prioritize authentic human to human connections will stand out.
So how can you elevate your client experience in the new year? Not just connecting people to your brand, but connecting them to you. The business owner, your team, the humans behind the business in a way that feels personal and real.
Think about it. What's one small way you could make your client experience more personal, memorable, or meaningful? Maybe it's a handwritten note, a quick personal video, or simply taking time to check in with your clients as people, not just transactions. AI is an amazing tool, but your unique human touch is what will set you apart.
And if you wanna know more about what's ahead for business owners in 2026, keep an eye out for my full podcast episode, dropping this Friday where I will be sharing my top predictions and trends for the new year. Happy Monday.