Diamond Effect - Strategies to Scale Your Service Business as a Sellable Asset
This podcast helps service-based entrepreneurs and business owners scale their businesses in any economy without overworking or overwhelm. The goal is to create an asset you can sell while enjoying life as you build it.
Here, you turn your business into a client-attracting gem and become a high-performing CEO.
About the Host:
Maggie Perotin is the founder of Stairway to Leadership. As an international business and leadership coach, Maggie helps service-based business owners start, grow, and scale their businesses without overworking or being overwhelmed.
With her DREAM-PLAN-DO coaching model, her clients scale while transforming into high-performing CEOs of their businesses.
This is what USA Today wrote about this model in the article titled: "How Stairway to Leadership is turning small businesses into high-profit ventures."
"(...) her DREAM-PLAN-DO coaching model, she helps her clients align their mindset, business strategy, and high-performance habits to transform their businesses from an unreliable source of income to a super-productive client-attracting gem. Maggie adds that she uses all her knowledge and experience to help her clients grow their businesses in a strategic and innovative way while supporting them in building a successful business that consistently attracts their ideal clients. She specializes in helping them build a brand that showcases their uniqueness to reach their full potential, becoming the powerful CEO they’re capable of being."
Maggie has over 15 years of experience in corporate leadership in various business domains and coaching. She holds an executive MBA from the Jack Welch Management Institute.
Maggie lives in Toronto, Canada, with her blended family with four kids. She loves spending time in nature, traveling, reading, dancing, good food, and giving back.
To learn more, head to www.stairwaytoleadership.com
To work with Maggie and gain break-through clarity on why your business isn't scaling- schedule a free 50-min consultation https://calendly.com/maggie-s2l/discovery-call
Diamond Effect - Strategies to Scale Your Service Business as a Sellable Asset
Night owl vs. morning person. Stop forcing routines that don’t fit you.
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
If you’ve ever tried to copy someone else’s “perfect” morning routine and ended up feeling like you’re failing, this ebonus Maggie's Moment is for you.
Maggie shares why high performance isn’t about forcing yourself into a lifestyle that doesn’t fit, and how to adapt proven frameworks so they work for your real life. You’ll learn a simple 3-step approach to protect your sleep, keep your habits sustainable, and adjust your routine as your season changes without throwing the baby out with the bathwater.
What You’ll Learn:
- Why forcing a 5AM routine can backfire (especially if you’re a night owl)
- The “Cinderella shoe syndrome” that keeps entrepreneurs stuck in self-blame
- How to keep the benefits of a framework while adapting it to your life
- A simple 3-step way to build a sustainable routine that supports growth
Key Takeaway
You don’t need to rearrange your entire life to fit a routine. Fit the routine into your life so you can stay consistent and actually benefit from it.
And if you want help building high-performance habits that fit your real life and support your next level of growth? Book a complimentary consultation with Maggie here - https://www.stairwaytoleadership.com/
If you're a night owl and you keep trying to force yourself into a 5:00 AM routine because some successful entrepreneur on the internet said you have to, this is your permission slip to stop. I'm a business and leadership coach, and I help service-based business owners and leaders become high-performing CEOs and scale their businesses without burning out. And a big part of that is building high-performance habits that actually raise your effectiveness. I was coaching a client recently, and they said, "I keep trying to go to bed earlier and wake up earlier, but life happens, and then I feel like I'm failing." And here's what I told them: Your business doesn't need you to become a different human. It needs you to protect your energy. And here is the slightly controversial truth that I believe. When you borrow someone else's framework, morning routine, planning system, productivity method, or whatever that is, if you can implement it exactly as taught, amazing. It's probably been tested, and it might be optimal, but it's not always optimal for you. Most entrepreneurs don't struggle because they don't have a routine. They struggle because they're trying to shove their life into a routine that doesn't fit. It's like a Cinderella shoe syndrome. Trying to force your foot into a shoe that's not yours and then blaming yourself when it hurts. So instead of throwing the whole routine out, do this. Protect your sleep first. Stop forcing 5:00 AM if you're a night owl. Choose a bedtime and wake-up time that you can sustain most days and that allows you to recover properly and have energy the next day. Fit the routine into your life, not your life into the routine. Pick one or two non-negotiable things that you want to do during that routine. So for example, in the evening, maybe you take 10 minutes to look at your next day and make sure that you have a plan and a simple wind down, maybe it's 10 minutes reading. And then adjust this as your life changes. Your routine should evolve with seasons, whether it's kids, travel, launches, your cycle, all of it. I do it myself in my own life. The moment my life circumstances change, I adjust my routines to flow with it and not create more obstacles or make my life harder than it needs to be. So if you want help building a routine that fits your real life and supports your next level of growth, book a complimentary consultation with me. We'll map out what works for you, so you can execute consistently and scale with more ease.
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